How to Get Traffic to Your eBay Store

Don't be scared. This isn't as complicated as it looks. The matrix above just shows how you can promote your eBay store, listings, affiliate programs, and blog if you have one. Notice the directional arrows that show how to most effectively use different sites to drive traffic to eBay and your affiliate programs. Here is a summary.

1. Use social networking sites to send traffic to your listings, eBay store, eBay listings, affiliate program, and your blog.

2. Use your blog to send traffic to your affiliate links, eBay store, and eBay listings.

3. Use your eBay Me page for promoting affiliate programs.

4. Use article sites to send traffic where it is allowed. For example, eZine only allows a link to a website or blog, not to eBay, affiliate programs, or social networking sites. The Examiner will let you link to anything. You can post comments on other blogs in your niche and use your eBay store URL or eBay About Me page URL as your link. (Read more about eZine.)

5. The only thing you can link to from your eBay listings is your eBay About me page. But that is ok, because eBay is one of the final destinations of traffic.

6. Your ultimate goal is to get traffic to your eBay listings and affiliate programs because that is where you will make money!

7. If you click on the image of the matrix above, you will see a larger version that you can print and keep by your computer as you learn how to get traffic to your eBay store and listings.

Learn more about how to get traffic to your eBay store and listings with The Complete eBay Business System.

Happy Selling!

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Natural Search Optimization on eBay - Keywords!

Every eBay seller wants to know how to beat the competition. Should I lower my price? Do I offer free shipping? Why are my competitors offering the same product getting sales and I am not? The answer: natural search optimization.

Also known as organic SEO, natural search optimization means using keywords that will help your audience find you. As the following video demonstrates, using the right keywords results in your listings being found by buyers. This is more than copying the title of the product off the box or naming it the way YOU think it should be named. You have to think like a buyer. Take a look:



Summary:

1. Find a competitor successfully selling the same product you want to sell. Note the keywords they are using that you aren't. (Don't copy their title word for word, this is text theft and you can be reported.) Find somebody doing it right and put your own spin on it.

2. Always include the brand name, but also think "category." Many buyers don't even know the brand names, they are just searching for a certain type of product. As in the example, the unsuccessful seller did not use terms like "tanning bed, indoor tanning, sunless tanning." The successful seller included the generic terms to catch shoppers who may not even know the brand she is selling.

3. Fill in all the item specifics. This will help you place higher in Best Match.

4. Use Terapeak to help you choose keywords to help with natural search optimization. Remember that your items will show up on Google, not just eBay. Better keyword choices means more buyers finding your listings which means more sales. If you aren't using Terapeak, get it now. Try it for a month and see what you have been missing.

Happy Selling!

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Fisher Price My Talking Friend Little Bill

Rebecca sent in her success story:

"Hi Suzanne,

I love following your blog and seeing all the success stories - always gives me great ideas and motivation. Thought I'd share one of my own. While at a thrift store my daughter found a Talking Little Bill doll while digging through the bottom of the toys/dolls section (he still talked!). I would never have found it! The price was a little steep, $5.00, but having a preschooler who just got OUT of a huge Little Bill phase I KNEW this would sell. So I took him home, cleaned him up and listed him."

Here is Rebecca's listing:



Rebecca's cost: $5
eBay selling price: $45.99
Profit before fees: $40.99

Great! I hope that you shared your profit with your daughter. :)

Keep those success stories coming! You guys are amazing. The things you find to sell! If you are not already a member of my Facebook group, come join us as we discuss our finds every day and you can read back through over 1,500 threads to find out what other sellers have sold.

Happy Selling!

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Free Version of Terapeak

There has been a lot of discussion on my Facebook group about Terapeak, if it is worth the $25 a month, how to use it, and how to get a free trial. There is actually a free version of Terapeak you can use by following these steps.

Click here to go to Terapeak.

Scroll to the bottom and look on the left. You will see this:



Click SAMPLE REPORT. Then you will see this screen:



Click the SIGN UP button. The free version only gives you access to 14 days of history and you don't get access to the hot categories or hot searches. But it is enough of a trial so that you can determine if you want to try the paid version. Terapeak is what I use to create my Hot Lists of discontinued items, research drop ship products, and determine pricing on every single item that I list.

Click here to try Terapeak and start making more money on eBay. the $25 a month will come back to you many times over.

For information on personal coaching to learn this process, click here for a free consultation.

Happy Selling!

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Niche Item - Vintage Measuring Cups

Keep your eye out for these at estate sales, garage sales, and thrift stores. Vintage kitchen gadgets are a great niche. Here are some recent listings for vintage measuring cups.


Vintage Tufglas Measuring Cup - sold for $43.01


Vintage Enamelware Measuring Cup - sold for $37.73


Vintage Vaseline Measuring Cup - sold for $33.00

Click here to check out my free list of more great vintage finds you can sell on eBay. And if you haven't downloaded it yet, get your free copy of my eBook Hot Brands to Sell on eBay which contains over 200 brand names and vintage items to sell for great profit.

Happy Selling!

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International Shipping Services for eBay Sellers

If you are shipping a number of packages First Class International (less than 4 lbs) each month, you may want to consider giving Stamps.com a try. Paypal shipping linked through your eBay Selling Manager is great for domestic postage and international Priority. But unfortunately, Paypal does not have an option for First Class International shipping services - the least expensive international option.

I am a big fan of offering international shipping and I even have a store on eBay UK. I have been using Stamps.com for all of my shipping needs since 2005. Stamps.com is one of the few online international shipping services that allows you to print First Class International postage from home. The customs form is included when the postage prints out and you just tape the label on the package the same way you would with Paypal postage. Fast and easy.

I ship about 5-10 packages a day FCI, schedule pickups though the USPS, and my mail carrier picks them up at my door. No more going to the post office and waiting in line. Stamps.com also allows you to print postage stamps, photo stamps, print postage on envelopes, and you get a discount on the regular USPS rates when you print at home. (Could the post office want us to stay away? LOL)The monthly fee is $15.99. That comes out to $4 a week - you would save that much on gas NOT going to the post office. The time savings is also substantial.

Right now Stamps.com is offering a special deal for new customers. You get:

$25 in postage
$5 in supplies
A free digital scale
A 4 week free trial

Click here to check out this special deal on Stamps.com. Stop wasting time driving to and standing in line at the post office.

Happy Selling!

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Vintage Typewriter - eBay Success Story

Tina set in her success story:

I found this Olivetti Typewriter at a yardsale Saturday for only $5. I woke up this morning with an offer, no problem in accepting this one! It has been an awesome Monday morning already with 5 sales.

Here is Tina's listing:



Tina's cost: $5
eBay selling price: $42.85
Profit before fees: $37.85

Great sale! Click here to visit Tina's store where she has all kinds of cool vintage items. If you have a success story to share, please send it in to me at ebaycoach@yahoo.com

You can also check out my list of more vintage items to sell on eBay by clicking here.

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